MKU MUSIKALISCH - KULINARISCH – UNTERHALTSAM [MUSICAL – CULINARY – ENTERTAINING]
In the middle of a huge sea of pebbles, the guests of the Münchner Kiesunion were surprised with the elegant dinner, which was perfectly organised by VBA, under the motto, "MKU – Musikalisch – Kulinarisch – Unterhaltsam”. In the impressive atmosphere of the gravel works, the guests experienced culinary and musical highlights, surrounded by the huge, illuminated gravel drums.
This extremely entertaining evening in a unique setting is guaranteed to remain in the memories of the Münchner Kiesunion clients for a long time.
Occasion: Client evening in the company’s own gravel works
Data: 100 invited clients and guests from the world of politics
Client: MKU Münchner Kiesunion
Specific challenges:
- Image enhancement for Münchner Kiesunion
- Decoration of the gravel works, in which thousands of pebbles are processed on a daily basis
- Creation of a sophisticated atmosphere, without losing the flair of the gravel works
- Naked, dirty location with no logistics on site
- Violent storm with heavy rain and large hailstones, just as the guests were arriving
VBA realisation:
- Easing the burden of Kiesunion by negotiating with and coordinating all of the service providers (catering, technology, decoration, mobile toilets, marquee builders, etc.)
- Development of the event motto and logo “MKU – Musical – Culinary – Entertaining”
- Development of a suitable space and decoration concept
- Short-term safeguarding of the event after a storm warning through additional safety measures and increased personnel on site
Result:
- Additional marquee solution with three pagodas as a reception area for the guests and the opportunity to withdraw to a cosy bar later
- Suspensions on large wall services with silver calico decorative fabric and fine carpet laid out in the guest and catering area
- Unobstructed view of the rest of the ten-metre-high gravel works with the imposing gravel drums, which were made "to glow" with coloured floor spotlights
- A delicious four-course menu was served at round tables with a sophisticated table decoration made of pebbles, rose petals and candelabras
- The Soulchicken band provided entertainment with soulful tones, while comedian, Oliver Tissot, enthused the guests with is wordplay and anecdotes from the everyday life of MKU
- Extremely satisfied client, in spite of difficult weather conditions