» TO THE FRANKING MACHINE, READY, GO! «

KICK-OFF AT THE COMPANY PREMISES OF FRANCOTYP-POSTALIA

On the FP company premises, VBA Events took nearly 600 guests behind the scenes of Francotyp-Postalia. In the vast marquee, which was adapted to the motto, "Behind the scenes of FP", the illuminated bar in front of the Berlin skyline backdrop and the inviting, modern lounge area were central attractions for the guests. The Kazoo, Dalli-Klick and not least, the employee franking competition brought out the guests’ competitive spirit, while placing the focus on the individual guest. The varied stage show thrilled the attendees with numerous musical and visual highlights.

Occasion: FP World – International Kick-off
Target group: approx. 560 persons from the Birkenwerder location, from the individual regions within Germany, trading partners and approx. 80 additional, international guests
Client: Francotyp-Postalia GmbH

Specific challenges:

• Kick-off for the first time for all employees on the company’s own premises
• Marquees due to lack of capacity in the building
• Maximum use of the existing area in the delivery zone with minimal restriction of production
• New design concept after the stock exchange listing in 2006 and important international influence factors

VBA realisation:

• Conceptualisation of the motto, “FP behind the scenes”, where the employees and their jobs were the focus
• Detailed planning for the setup and dismantling, successful consultation with FP building technology, marquee builders, technology company and caterer
• Production of a video that makes a glimpse behind the scenes possible
• Coordination of marquee design with the motto

Result:

• Design of the marquee with an inviting lounge area and illuminated bar with backdrop decoration in the form of the Berlin skyline – in contrast to this, catering annex in the look of a backstage area
• KAZOO competition and Dalli-Klick competition for the individual groups of guests, as well as an employee competition on the franking machines
• Conception and production of an FP profile with moderator and reporter, Bernhard Fleischmann, who provided insights into the mentality and jobs of the FP employees